Martin-Graf_Swisscom

Martin Graf

VP PRODUKT MANAGEMENT DIGITALE PRODUKTE, SWISSCOM (SWITZERLAND) AG

Describe your position and task in one sentence:
Providing innovative digital building blocks that enable new customer experiences.

What inspires you about your job?
To create new experiences for our customers and partners which were not possible until now as well as the development of new innovative business fields.

What is your big challenge in digital transformation?
Transformation means change which is not always desired. It takes time, patience and empathy for employees and customers to convince them of the new digital journey.

What makes you special - is there a personal commitment or leitmotif to which you feel committed?
Keep authenticity, integrity and enthusiasm for the opportunities that digitalization offers.